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Strategic Email Marketing Development & Execution: Verte Mode

Project type

Email Marketing

Date

Novemeber - December 2023

Role

Email Marketing Manager

Website

We partnered with Verte Mode, a sustainable fashion and lifestyle brand, to revamp their email marketing strategy with a focus on community, clarity, and conscious living. Our goal was to build an email ecosystem that aligned with their eco-driven mission while driving deeper engagement and retention.

We created a full-funnel email marketing plan, including weekly newsletters, post-purchase workflows, and integrations with ongoing social media campaigns. The aim was to create a seamless, on-brand experience that carried through every stage of the customer journey — from first click to post-purchase follow-up.

The results spoke for themselves: a 40% open rate, more than double the industry average, and a clear lift in cross-channel engagement. This success was driven by strong creative, intentional audience mapping, and a unified brand voice across platforms.

By blending data, strategy, and storytelling, we helped Verte Mode foster stronger relationships with their audience — and build a digital presence as thoughtful as their mission.

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+91 9711893500

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